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For all of Beyonce and Jay-Zs world-stopping power, they cant control the powers that be theBillboardcharts.
Separately, Bey and Hov nabbed No.
1 albums with their last solo efforts in the trilogy, but together,more was not more.
How did two of the biggest artists of all time manage to come up second best?
Lets dig into some theories.
Two, Jay-Z rapped last year).
With one big caveat: Its only available on paid tiers.
This exclusivity window played a large role in their failure to launch at No.
For starters, the album was released on a Saturday, where the global album release day is Friday.
That means they lost a full day against their competitors on the weekBillboardtracked their album performance.
(Ten digital track salesequalone album sale; 1,500 on-demand streams equal the same.)
For nearly two days, all of those numbers had to come exclusively from Tidal.
Howd they do it?Youngblooddebuted with 142,000 album equivalents.
5SOS racked up 117,000 to the Carters 70,000 traditional sales; 3,000 were TEAs and 23,000 were SEAs.
The movement got so big that even One Directions Niall Horanpublicizedthe campaign to get 5SOS to No.
(Everything Is Loveis still not available for physical purchase.)
1; it charted just behind the Carters at No.
3, with 94,000 units.
